With the support of Bluegreen, Nazena secured over €149,000 in funding from the Veneto Region.
Nazena is an innovative startup founded to reduce the devastating impact of fast fashion by managing the production and post-production waste generated daily by textile companies.
Through textile fiber recycling, Nazena transforms industrial textile waste and used clothing into new products.
A circular economy solution aimed at driving innovation and sustainability in the fashion industry.
About the project
Specifically, Nazena has developed an innovative recycling and processing method for textile waste that allows for the recovery of up to 100% of the textile fibers from treated garments, resulting in a durable material that can be molded into new products such as chairs, hangers, coverings, labels, packaging, displays, boxes, and a wide range of other items—customized to the needs of the client (often the same textile company or fashion brand that supplied the waste).
Nazena’s material is produced through a patented process that enables textile fiber recycling in a true product upcycling approach.